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About BareRock

We’re on a mission to create a healthy new ecosystem that enables forward-thinking financial intermediaries to thrive.

Bare Rock

/beər rɒk/

Noun

(A) Bare Rock: the structure on which pioneering, successful species thrive and create a healthy new ecosystem.

At BareRock, we believe the PI insurance industry is in need of a fresh perspective

For too long, financial advisers & planners have been limited with a 'one size fits all' approach filled with unnecessarily complex applications & renewals and policies that don’t keep pace with the evolving financial services landscape.
No more.
We've designed a better way - one that uses the power of technology to identify and champion the well-run advice firms and equip them with smarter and more supportive PII. It’s powered by a seamless digital experience (underpinned by human judgments) that powers our uncompromising focus on delivering better outcomes for financial advisers and planners. Through this, we're enabling advisers to break free from the constraints of the legacy approach so they can focus on what they do best: securing the financial futures of the people they serve.
This is BareRock.
Good Companies, in Good Company®.
Get to know the passionate experts behind our mission.
Meet the team

Where BareRock began:

With IFAPROSURE, a successful specialist PI insurance brokerage, established a decade prior, our CEO Jonathan Newell recognised the pressing need for a groundbreaking shift as to how PI Insurance served forward-thinking financial intermediary firms. He harboured a daring ambition of reimagining the entire PII service offering from scratch.
Having been in the commercial insurance industry for nearly 30 years, Jonathan identified the profound need to promote better outcomes for both financial advisers, planners, and their end-clients alike. He witnessed significant changes in the landscape and recognised that it was time for PI Insurance to evolve, reflecting, and ultimately aligning with and rewarding how you conduct your business practice.
With deep industry insight gained over the years, Jonathan set out to fulfill his ambition of bringing meaningful change and a positive impact to the PII service offering for well-run financial intermediaries. Working with John Netting, a seasoned professional who founded one of the UK’s largest financial advice networks, and James Adley, a former Lloyd’s of London underwriting expert, they set to work on reimagining specialist PII from the ground up in a way that reflects, supports and empowers financial intermediaries.
This is BareRock, and the time is now.
Jonathan Newell

Jonathan Newell - CEO & Founder

Good companies, in good company®
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BareRock Limited is an appointed representative of IFAPROSURE Limited which is authorised and regulated by the Financial Conduct Authority. Our registered address is: 22 Awford House, 43-45 Rectory Grove, Leigh-On-Sea, England, SS9 2HA. Our company is registered in England and Wales No: 12667957.
BareRock Limited is entered on the Financial Services register under reference 950684

BareRock Claims Limited is registered in England and Wales with registration number 12668418.
Our registered address is: 22 Awford House, 43-45 Rectory Grove, Leigh-On-Sea, England, SS9 2HA.
BareRock Risk Management Limited is registered in England and Wales with registration number 12667968.
Our registered address is: 22 Awford House, 43-45 Rectory Grove, Leigh-On-Sea, England, SS9 2HA.
BareRock Claims Limited and BareRock Risk Management Limited are not regulated by the Financial Conduct Authority, They are both subsidiary firms of BareRock Holdings Limited so are part of the same group of companies as BareRock Limited.
The Financial Ombudsman Service is available to sort out individual complaints that clients and financial services businesses aren't able to resolve themselves. To contact the Financial Ombudsman Service please visit www.financial-ombudsman.org.uk.